Effective Business Writing (Second Edition)


Description
Though businesses increasingly rely on technology, technological skills alone do not guarantee success in the workplace. You must still develop your ideas, express them clearly, and persuade others of their viability. This course offers effective strategies to sharpen your writing skills by structuring your ideas logically, exercising diplomacy in letters and reports, and shaping your arguments. In contemporary business environments, information overload makes it necessary for you to communicate clearly and concisely. Trying to make sense of a disorganized email message can be frustrating given the number of emails you have to answer daily. By analyzing your audience, organizing your writing, and employing effective persuasive techniques, your writing will make an impact.
| Lesson Id | Title | Description |
|---|---|---|
| 1 | Lesson 1: Writing Effective Business Communication |
Topic A: Write Strong Sentences Topic B: Organize Your Content Topic C: Analyze Your Audience |
| 2 | Lesson 2: Writing Email and Other Electronic Communication |
Topic A: Write an Email Topic B: Write Instant Messages and Text Messages |
| 3 | Lesson 3: Writing Common Business Documents |
Topic A: Write an Internal Announcement Topic B: Write a Routine Request Topic C: Write a Response to Routine Requests Topic D: Write a Complaint Topic E: Write a Positive Response to Customer Complaints Topic F: Write Bad-News Messages |
| 4 | Lesson 4: Writing a Business Letter |
Topic A: Write a Business Letter Topic B: Write a Thank-You Letter |
| 5 | Lesson 5: Writing Business Proposals |
Topic A: Persuade Your Audience Topic B: Write an Executive Summary Topic C: Use Visuals |